INDUSTRIOUS IDEAS | FOUNDER, PRINCIPAL

At Toyota and later at Google, Katy built award-winning, capital "B" brand strategy and advertising campaigns. As a creative strategist at Google she partnered with many of the world’s most beloved brands on future-visioning, innovation and adoption, buzz-worthy activations.

At Nest, One Medical, and most recently at Peloton she helped build new lines of business and honed her expertise in B2B/B2B2C business strategy, internal entrepreneurship, and strategic partnership development. In its first year, the Peloton Corporate Wellness business delivered $XXM in net new revenue.

Katy is passionate about helping mission-driven organizations deliver the maximum social good.

She built Industrious Ideas as a way to support up-and-coming entrepreneurs and business start-ups learn the marketing tools and techniques to launch their businesses or products and drive meaningful business impact.

When she’s not working, you’ll find her at the beach or on the trails in northern California with her two daughters and ever-loyal pup. Or on the courts succumbing to the pickleball craze.